In the ever-evolving world of entertainment, more than 80% of viewers in the MENA region show a keen interest in watching Arabic shows. Communicate sits down with Jamie Cook, General Manager (CEE) in the Middle East and Turkey for Warner Bros Discovery, to discuss Asharq Discovery, a recently launched Arabic-language infotainment platform.

In his new position, Omar will continue the company’s growth in the region and its push to shift industries forward.

Hosted at the iconic Armani Hotel, Burj Khalifa, the awards gala honored the epitome of excellence in effective work across the MENA region.

Speakers at exclusive Riyadh event highlighted offerings available to brands across MBC Group, including Shahid, Al Arabiya, and the Saudi Sports Company for the upcoming Ramadan season and beyond.