Connect with us

Communicate Online | Regional Edition | Advertising, marketing, public relations and media in the Arab world and beyond

Bahrain’s Future Government and Digital Transformation


Bahrain’s Future Government and Digital Transformation

Future government and digital transformation are driving Bahrain’s IT market, said the newly appointed Country Manager of SAP Bahrain. This transformation is with at an aim is to reach a record-high of  $186 million by 2021.

Bahrain Economic Vision 2030 aims to foster economic diversification, which is why according to SAP, organizations are increasingly digitally transforming, with real-time software to transform citizen and customer experiences. Hence, Bahrain’s IT market is growing by 8 percent to BHD 70 million by 2021, according to BMI Research. 

“Bahrain is a key growth market, especially for running on the cloud, driving innovation, and supporting the country’s young talent development and workforce of the future,” said Ahmed Al-Faifi, Senior Vice President and Managing Director, SAP Middle East North.

One of Bahrain’s biggest opportunities is to run on the cloud to optimize costs and business agility, and to scale up. SAP is seeing strong Bahrain interest on SAP’s Saudi Arabia Digital Hub and cloud data center.

Fostering Bahrain’s innovation community and youth development, Bahrain Polytechnic has launched the country’s first SAP Next-Gen Hub. The virtual space, at leading universities, enables the SAP ecosystem of customers and partners to co-innovate and co-create with students.





Click to comment

Leave a comment

More in Agency

To Top

Communicate Online is your trusted resource of Marketing & Advertising news in the Middle East.

By signing up, you will receive a weekly update of global and regional digital trends, agency news and market reports right in your inbox.