Leo Burnett Dubai today announced that Peter Bidenko and Leo Burnett have mutually agreed that Peter would move on from his role as the Regional Executive Creative Director for UAE and the Lower Gulf region after two and a half years with the agency.
Kamal Dimachkie Executive Regional Managing Director says, “Peter who worked closely with our Chief Creative Officer Bechara Mouzannar helped push the quality of creative work at the agency. The Leo Burnett family wishes Peter well for his future”.
Bechara Mouzannar Chief Creative Officer Leo Burnett Group MENA will personally oversee the creative work of Dubai in the interim. An announcement on Peter’s replacement will be made shortly.