How TikTok and Neom brought the vision of the 'The Line' to life with user-generated content

Global strategic advisory network H/Advisors has launched its offering in the Middle East, working in close partnership with parent company Havas.

Sprinklr’s proprietary AI, built over the past decade, is focused specifically on deriving insights from unstructured customer experience (CX) data. It leverages more than 1,250 industry-specific AI models, spanning 100+ languages and 150 countries. Sprinklr AI+ integrates with the OpenAI enterprise API (Application Program Interface) to help ensure robust protection of data.

By Fares Akkad, Regional Director for Middle East and Africa at Meta

MMA announced the winners of the Smarties MENA Awards for 2022 in a star-studded gala ceremony held in The Rixos, Jumeirah Beach Residence, Dubai, last week. The awards are known to recognize the most innovative and effective modern marketing campaigns from across the region.

In the scope, the agency will lead creative development for KSA's Centre of Culture - Ithra, which was built as a part of Saudi Aramco’s vision to be an ambitious initiative for the public. 

What young talent look for in a job and how employers can give it to them.

Senior Media Planner at PHD MENA