The agency will manage all creative and digital communications in Saudi Arabia.
HungerStation chose the leading digital and creative agency Extend-The Ad Network as agency of record following an account review involving multiple agencies. Extend’s Riyadh office will support HungerStation’s marketing communication needs across creative and digital.
Ghassan Kassabji, Extend’s Chief Growth Officer, said: “HungerStation is a clear leader in the Saudi market, and we look forward to our collaboration and delivering their brand and business objectives. We can’t wait to work with the inspiring HungerStation team and launch our first campaign together.”
The award arrives at a key moment where the increased momentum of digitization and emergence of sophisticated, digital-first services are expected to drive the kingdom’s digital delivery industry to grow over 10% per year over the next five years.
HungerStation CMO Dr. Habib Saba, commenting on the partnerhsip with Extend, said: “Extend-The Ad Network has an unparalleled understanding of the Saudi market and culture, which is essential to deliver big ideas and memorable campaigns that resonate with our audience and customers. I am sure this partnership will help us further strengthen the HungerStation brand and accelerate our growth.”