Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around the globe since 2006 that measures the share of voice and campaign effectiveness. Owned and operated by video ad tech company Unruly, the chart tracks and ranks the most popular videos on the web, across YouTube, Facebook, Vimeo and Vine from brands and agencies across the Middle East, based on the number of times the content has been shared across Facebook, Twitter and the blogosphere.
The latest ad by Emirates featuring Jennifer Aniston has dropped significantly this week on the Unruly Middle East Ads Chart to ninth place. Mobinil is represented heavily on the chart, however, taking up three spots – numbers 1, 3 and 8. On the other hand, Starbucks Middle East’s ad featuring the world famous Pumpkin Spice Latte put the coffee company in second place on the chart. KFC also made multiple appearances on this week’s list, at fourth and sixth places.
اُختبرت F-PACE في شوارع المدينة والطرق الصحراوية الوعرة. F-PACE – Tested on city streets and rough desert roads
Posted by Jaguar Middle East & North Africa – جاكوار الشرق الأوسط وشمال إفريقيا on Monday, October 12, 2015
يحب الأطفال صدم ألعاب السيارات، لكن كيف سيكون رد فعلهم إن حرمناهم من هذه المتعة؟ اكتشف نظام Brake Assist System PLUS الذي يحبه الكبار ويكرهه الصغار.Kids love to crash toy cars. But what happens if they can’t? The Brake Assist System PLUS, hated by kids, loved by adults
Posted by Mercedes-Benz Middle East & Levant on Wednesday, October 14, 2015
App analytics and market data company, App Annie, have released a new report that sheds light on Gen Z’s mobile behavior, in order to help marketers develop effective strategies to reach them. 98% of Gen Z report owning a smartphone, on average receiving their first at the age of 10. They are also part of […]
Experticity, the world’s largest community of influential category experts have released a new study that sheds new light on the importance of micro-influencers on the average consumer. The study was conducted with online interviews of more than 6,000 individuals from the United States drawn from Experticity’s micro-influencer network and the general population. In addition, more […]
Market research companies eMarketer and Global Web Index have collaborated together to release the 10th edition of the global media intelligence report. The report is a detailed compilation of data and insights about internet users’ traditional and digital media usage in 42 key markets worldwide. Communicate will be highlighting the key trends that are shaping the […]
Social Bakers, a global AI-powered social media marketing company has released the Q3 edition of their social media trends report. The report reveals where the industry is currently standing with regard to spending and engagement globally. Here are the key findings – ADVERTISING Worldwide ad spend increased by 56.4% in Q3 compared to where it […]