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LinkedIn grows to one million members in KSA


LinkedIn grows to one million members in KSA

LinkedIn, a large professional network with more than 238 million members worldwide and nine million in the MENA region, today announced it has surpassed the one million professional member milestone in KSA. The growing LinkedIn member base in KSA is indicative of the growing interest in professional networking as well as the depth of talent that the country has to offer.

 According to LinkedIn data analysis, the platform is used by specific groups and professionals with diverse skill sets. Top findings from the analysis include:

§  The top three skills found on LinkedIn profiles in KSA are Management, Sales and Training

§  The top three universities whose students are on LinkedIn in KSA are King Fahd University of Petroleum & Minerals, Jamiat Al-Malik Saud and Jamiat Al-Malik Abdulaziz

§  The top three industries members in KSA belong to are Construction, Oil & Energy and Healthcare

§  The top three companies in KSA with the most number of employees on LinkedIn include Saudi AramcoSABIC and Saudi Telecom Company (STC)

In addition, the growing adoption of smart devices in Saudi Arabia has led to an increase in the number of LinkedIn members accessing the platform from mobile devices. Globally, over 33 percent of LinkedIn members access the website through mobile devices and with 200 percent mobile penetration in Saudi Arabia, professionals in the country have another way to engage with their professional network on the go.

Increasingly, Saudi based entities including The Ministry of Commerce and Saudi Telecom Company (STC) are utilizing LinkedIn’s Talent Solutions to identify and recruit top talent in the country. By using LinkedIn, companies can identify and secure the best candidates more quickly and more cost effectively than if they had relied on traditional recruitment tools.

Companies, such as Mobily and Zain KSA are also leveraging LinkedIn to deliver targeted advertising campaigns to clients and prospects through the company’s Marketing Solutions.

LinkedIn launched its MENA operations in October 2012 and has a global member base of over 238 million professionals.



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