Vuclip, a mobile video on demand (VOD) service, and Verimatrix, a specialist in securing and enhancing revenue for global video services, partner to provide secure video services to emerging markets. While, premium mobile videos are popular among emerging market consumers, the partnership also aims to prevent content leaks and media theft. While these consumers tend to prefer low-cost smart phones, they appreciate high-quality content, but are contending with congested and high-variability networks.
Vuclip has integrated the Verimatrix Video Content Authority System (VCAS™) platform with its Vuclip Prime subscription mobile VOD service. VCAS provides a digital video security solution for over-the-top (OTT) services over networks that include HTTP Live Streaming (HLS). Featuring multi-format support, VCAS secures multiple screens and across multiple network types.
The solution will be initially provided to consumers in India, Southeast Asia and the Middle East, which should a cut down on digital content piracy, currently an issue in these regions.
Steve Oetegenn, president of Verimatrix, says in a press statement, “the inherent flexibility of our software-based revenue security solutions has been adapted to emerging markets with unique needs and lower ARPU models. With a high incidence of piracy of digital content in these markets, our revenue security platform is well positioned to enable Vuclip to offer its content partners a secure platform that maximizes their revenue and in turn gives its mobile subscribers access to the very best content. Our partnership with Vuclip is of particular significance given the company’s expertise and leadership in premium video on demand for emerging markets and we are excited to help drive this new wave of mature OTT services with them.”
Vuclip has more than 5 million subscribers per quarter across six emerging market countries. Partnered with 200 international studios, Vuclip brings blockbuster Hollywood and regional movies, TV shows and music videos in 20 different languages. Vuclip’s Dynamic Adaptive Transcoding™ provides unbuffered viewing to consumers across all mobile devices.
Verimatrix specializes in securing and enhancing revenue for multi-network, multi-screen digital TV services. The Verimatrix Video Content Authority System (VCAS™) and ViewRight® solutions enable cable, satellite, terrestrial, IPTV and OTT operators to cost-effectively extend their networks.