The annual Dubai Lynx concluded last night with the awards ceremony honoring work across the MENA region.
In addition to the winners across all marketing communications categories, special awards were also presented for the Network of the Year, Agency of the Year, Independent Agency of the Year, Media Network of the Year, Golden Palm Award, Advertising Person of the Year and Advertiser of the Year.
This year saw Impact BBDO Dubai replace TBWA\RAAD Dubai as the Agency of the Year, although the latter came in second followed by BBDO Pakistan Lahore in third place.
The title for Network of the Year went to BBDO Worldwide while OMD Worldwide won Media Network of the Year.
Philip Thomas, Chairman Cannes Lions and Dubai Lynx said, “The winning work at Dubai Lynx demonstrates creative excellence with a distinct regional tone. From the 2,406 entries received this year, the winners, as well as setting the creative bar for MENA, also achieved some important milestones, including a record year for winning work from Saudi Arabia and a first-ever shortlisted entry from Iraq.”
The other special awards are:
Golden Palm Award
1st place: Big Kahuna Films, UAE
2nd place: bigfoot Films, UAE
3rd place: Good People, Egypt
Dubai Lynx Advertising Person of the Year
Ian Fairservice, Founder, Managing Partner and Group Editor, Motivate Media Group
Advertiser of the Year