Francesca Ciaudano, general manager – Marketing & Public Relations in the Middle East for Infiniti, is a well-reputed marketer having won awards such as Marketer of the Year at the Effie MENA Awards in 2014.
She has been with Infiniti since 2007 and after 11 years is finally moving to a new role.
Yet, she won’t be far away from the brand as her new role will see her join Infiniti’s parent company Nissan as general manager of marketing communications in the Middle East.
She will report directly to Juergen Schmitz, Nissan Middle East’s managing director.
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“Nissan continues to excel and reach new heights globally and regionally. We take pride in our efforts and achievements and are constantly exploring methods to amplify the work we do here in the region, which largely contributes to Nissan’s business growth and brand reputation. We’re excited to have Francesca join the team, and are confident that she, armed with her extensive industry experience, will be fundamental in narrating Nissan’s story within the community,” says Juergen in a statement.
In this role, Ciaudano will oversee and be responsible for all of Nissan’s regional marketing communications activities.
Ciaudano adds, “I am a firm believer in constant innovation and in creating memorable brand experiences for consumers. I am therefore excited to join Nissan and become part its successful journey in the region, as it evolves its Intelligent Mobility strategy. My position covers the full spectrum of marketing communications activity and, throughout all the different aspects of my role, I will be dedicated to driving innovative, personalized and customer-centric marketing communications.”