(R: Mazen Jawad, group managing director, Horizon FCB; L: Bruno Bomediano, ECD, Horizon FCB)
Horizon FCB has appointed Bruno Bomediano as the agency’s executive creative director. In this role, Bomediano will be overseeing the creative portfolio of Horizon FCB’s clientele in the MENA region.
Bomediano replaces Rondon Fernandes who joined the agency in 2015.
Originally from São Paulo in Brazil, Bomediano comes to Horizon FCB with more than 16 years of experience gained across geographies. Prior to his appointment at Horizon FCB, Bruno served as creative director and head of art for Leo Burnett where he was responsible for leading the team on several blue-chip accounts.
His experience includes key creative assignments with global accounts and brand names such as Nissan, Visa, Danone, Santander, Nivea, Heineken, Fiat and Citibank among others. He has been recognized in several award shows, including a Cannes Grand Prix and a few Gold, Silver and Bronze.
Speaking on the appointment, Mazen Jawad, group managing director, Horizon FCB says in a statement, “I am pleased to have Bruno join our leadership as our executive creative director. Bruno comes with top-notch agency credentials accompanied with the right spirit to build with us the next phase of our story, a story that demonstrated success & wins over the last few years and will keep moving forward into the horizon. Together, I am confident that we will keep surprising the industry with more success.”
Commenting on his appointment, Bomediano adds: “It’s an honor to take on this role. I’m looking forward to working closely with Mazen and the Horizon FCB team, who are the absolute best in the business. Together, we’ll continue to build our creative product and create powerful creative solutions for our clients.”