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Communicate Online | Regional Edition | Advertising, marketing, public relations and media in the Arab world and beyond

Communicate Online | Regional Edition | Advertising, marketing, public relations and media in the Arab world and beyond

Here’s why Accelerate ME lit up the Burj Khalifa

Campaigns

Here’s why Accelerate ME lit up the Burj Khalifa

Dubai’s iconic Burj Khalifa attracts tourists and residents alike for its magnificence and brands are no exception.

On Sunday, October 28, the Burj Khalifa was lit up to celebrate the exclusive collaboration between the Saudi electronics giant retailer eXtra Stores and e-commerce platform Noon to announce eXtra’s Mega Sale in the region. The 2018 Mega Sale started on November 1 and continues until November 7 at eXtra’s showrooms in KSA as well as on its website extra.com.

The agency behind this exceptional event and light display is Accelerate ME Online, which succeeded in lighting up the tower, including everything from conceptualization and animation to creativity and design. Patrick Lahoud, a digital media entrepreneur and the managing director of the agency, played a key role in the idea and execution of this activation.

Not only did the event make for a spectacular viewing experience its video was also widely shared on social media garnering a significant number of shares and interactions.

Accelerate ME Online is a leading agency in offering innovative E-solutions and enhancing presence on social media and digital networks, through clear and tailored strategies to meet its clients’ needs and demands.

The above content is sponsored by Accelerate ME Online. Communicate does not take responsibility for the information provided and views expressed in the sponsored content.

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