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Media
Global Advertisers Establish Cross-Media Measurement Principles
An advertiser-focused group has launched a global initiative to make the advertiser voice heard on the...
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Marketing
Why Did Forever 21 File For Bankruptcy?
Forever 21, the retailer once beloved of young women seeking a fast fashion fix, filed for...
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Media
Climate Deniers Enjoy Media Coverage Globally
In an attempt to offer “balanced” reporting, media globally offers climate deniers with no scientific background...
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Research
1.3 Million Podcast Listeners In The UAE
New statistics released by markettiers MENA, a broadcast specialist, reveals around 1.3 million regular podcast listeners...
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Research
Mintrics Ranks UAE and KSA Video Publishing Brands
Mintrics.com a social video analytics dashboard allows publishers and brands to view the performance of their...
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Research
In KSA, TV Dominates!
By Ziad ISSA The media industry in general, and in KSA in specific, is undergoing rapid transformation,...
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Agency
OMG Mena Announces Three Promotions
Omnicom Media Group EMEA has announced three promotions at the top of its Middle East/North Africa...
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Marketing
Social Entrepreneurship: A Stride Towards Social Development
By Nariman Zouheiry, Lebanon “Social entrepreneurs are not content just to give a fish or teach how...
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Research
Mintrics: Advertisers Ranking in UAE and KSA in Ramadan
Mintrics, a video analytics platform, has compiled a ranking list to identify the best performing brands...
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Agency
Ravi Rao Appointed CEO at GroupM MENA
GroupM, WPP’s named, Ravi Rao, CEO at GroupM Middle East North Africa (MENA), the group said...



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