Connect with us

Communicate Online | Regional Edition | Advertising, marketing, public relations and media in the Arab world and beyond

McCann Worldgroup strengthens global creative leadership

McCann Worldgroup strengthens global creative leadership

More

McCann Worldgroup strengthens global creative leadership

McCann Worldgroup  has announced that it has hired Rob Reilly as creative chairman, and promoted Linus Karlsson to creative chairman of Commonwealth, the McCann Worldgroup agency dedicated to the global Chevrolet account. Also, Andreas Dahlqvist has been named chief creative officer of Commonwealth and president of the McCann Creative Leadership Council. Karlsson and Dahlqvist respectively had been chief creative officer and deputy chief creative officer, global brands, McCann Erickson.

In addition to his Commonwealth responsibilities, Karlsson will  be forming a new venture to be unveiled in the spring of 2014. As president of the McCann Creative Leadership Council, Dahlqvist, in conjunction with Reilly, will be responsible for inspiring creative excellence throughout the network.

Reilly joins McCann Worldgroup from Crispin Porter + Bogusky (CP+B), where he served as partner and worldwide chief creative officer – having been recognized at the Cannes Lions festival with multiple Titanium and Grand Prix awards – and began his career as a copywriter in 2002. He has served on a number of industry awards juries, including as President of the Cannes Titanium and Integrated Jury, and is also a member of the Cannes Chimera and the Facebook Creative Council – a group that advises on advertising product ideas and agency concerns.

In his new role, Reilly will be responsible for creative oversight of the McCann brand globally as well as developing multi-platform approaches by leveraging McCann Worldgroup’s broad capabilities and communications resources to help clients meet their creative challenges with precision and impact.

 

 

Continue Reading
You may also like...
Click to comment

Leave a comment

More

McCann Worldgroup strengthens global creative leadership

McCann Worldgroup today announced that it has hired Rob Reilly as global creative chairman, and promoted Linus Karlsson to creative chairman of Commonwealth, the McCann Worldgroup agency dedicated to the global Chevrolet account. Also, Andreas Dahlqvist has been named chief creative officer of Commonwealth and president of the McCann Creative Leadership Council. Karlsson and Dahlqvist respectively had been chief creative officer and deputy chief creative officer, global brands, McCann Erickson.

In addition to his Commonwealth responsibilities, Karlsson will also be forming a new venture to be unveiled in the spring of 2014.

Reilly joins McCann Worldgroup from Crispin Porter + Bogusky, where he served as partner and worldwide chief creative officer. In his new role, Reilly will be responsible for creative oversight of the McCann brand globally as well as developing multiplatform approaches by leveraging McCann Worldgroup’s broad capabilities and communications resources to help clients meet their creative challenges with precision and impact.

As president of the McCann Creative Leadership Council, Dahlqvist, in conjunction with Reilly, will be responsible for inspiring creative excellence throughout the network.

Harris Diamond, Chairman and Chief Executive Officer, McCann Worldgroup, says, “Rob is an incredible talent. He understands how to navigate today’s attention-challenged, media-fragmented consumer world by developing and extending creativity that has the sharpest strategic intent across any and all platforms, cultures, and geographies.” Diamond continues, “With the addition of Rob and with Linus and Andreas’ new roles—teamed with Luca Lindner (President, McCann Worldgroup) and our other Worldgroup creative leadership that includes Prasoon Joshi, Washington Olivetto, Joyce King Thomas, Monica Moro, Leandro Raposo and John Mescall, as well as the rest of our creative teams around the world—we continue to strengthen our focus on global client leadership and our commitment to delivering McCann’s highest standards of creative excellence.”

Reilly joined CP+B in 2002, after spending a decade at a number of New York ad agencies. He began his CP+B career as a copywriter, creating some of the most talked about campaigns in history. In his role as worldwide chief creative officer, he drove the creative vision for all of CP+B’s clients around the globe. A highly-awarded creative, Reilly’s work has been recognized at Cannes with multiple Titanium and Grand Prix Lions as well as three Interactive Agency of the Year awards. He has served on a number of industry awards juries, including as president of the Cannes Titanium and Integrated Jury. Reilly is also a member of the Cannes Chimera and the Facebook Creative Council, a group that advises on advertising product ideas and agency concerns.

Reilly says, “I am returning to the agency that gave me my first shot as a junior copywriter almost twenty years ago. I learned from some really great people about hard work and doing things the right way. That’s the kind of stuff that stays with you.”

 

 

Continue Reading
You may also like...
Click to comment

Leave a comment

More in More

To Top
close
Logo

Communicate Online is your trusted resource of Marketing & Advertising news in the Middle East.

By signing up, you will receive a weekly update of global and regional digital trends, agency news and market reports right in your inbox.

*