Communicate

Search Results for : Cpm

AppsFlyer Releases Top 5 Data Trends of 2022
Industry
December 28, 2022
AppsFlyer Releases Top 5 Data Trends of 2022
WARC Report: Global TV Media Costs Increase 31.2% Post-Pandemic
Industry
August 03, 2022
WARC Report: Global TV Media Costs Increase 31.2% Post-Pandemic
How Brands Can Be Part of a Global Conversation During a Time of Change
Industry
July 19, 2022
How Brands Can Be Part of a Global Conversation During a Time of Change
Max Fashion Challenges Gender Stereotypes with their Latest Campaign
Industry
February 08, 2022
Max Fashion Challenges Gender Stereotypes with their Latest Campaign
WARC: Ad Spend on TV and Social Media Is Twice as High as Daily Consumption
Industry
October 24, 2021
WARC: Ad Spend on TV and Social Media Is Twice as High as Daily Consumption
Why OMG MENA Joined Forces with Teads
Industry
October 18, 2021
Why OMG MENA Joined Forces with Teads
This Year, Set Course for Effectiveness
People
April 05, 2021
This Year, Set Course for Effectiveness
What We Learned From The Latest State of Podcast Industry Report
People
February 15, 2021
What We Learned From The Latest State of Podcast Industry Report
Everything You Need to Know About Signal
Industry
January 19, 2021
Everything You Need to Know About Signal
Collaboration: the Key Creativity Accelerator?
Industry
December 17, 2020
Collaboration: the Key Creativity Accelerator?
The Acceleration From an Unexpected Slowdown
People
December 17, 2020
The Acceleration From an Unexpected Slowdown
The Global End of Year Forecast by GroupM
Industry
December 13, 2020
The Global End of Year Forecast by GroupM
Facebook's Plans for 2021 Industry
December 10, 2020 Facebook's Plans for 2021
Communicate attended a virtual press briefing to understand Facebook's plans for 2021.
Twitter Announces #BestofTweets 2020 in MENA
People
December 09, 2020
Twitter Announces #BestofTweets 2020 in MENA
Highlights from Twitter's #ThisHappened2020 Event
Industry
December 09, 2020
Highlights from Twitter's #ThisHappened2020 Event
#ThisHappened on Twitter in 2020
Industry
December 08, 2020
#ThisHappened on Twitter in 2020
Marketing and Communications During the Fourth Industrial Revolution People
December 07, 2020 Marketing and Communications During the Fourth Industrial Revolution
Iman Ghorayeb speaks about the changes that are here to stay in the B2B marketing and communications sector.
Facebook Brings Marketing Partners Program for Agencies to MENA
Meta for Business
Masterminds
December 06, 2020
Facebook Brings Marketing Partners Program for Agencies to MENA
How Long Will it Take for the Global Ad Market to Recover?
Industry
December 06, 2020
How Long Will it Take for the Global Ad Market to Recover?
The Steps to Hosting a Successful Virtual Event
Industry
December 03, 2020
The Steps to Hosting a Successful Virtual Event
The Cold, Hard Truth
Choueiri Group Deep Dives
Programmatic
June 10, 2020
The Cold, Hard Truth
First impressions Industry
February 22, 2015 First impressions

Advertisers have known for some time that part of their advertising budget is wasted on ads that viewers are never able to see in the first place. Known as “non-viewable impressions”, this is the reason why various industry bodies, including the International Advertising Bureau (IAB), launched the Making Measurement Make Sense (3MS) initiative back in […]
Right call Industry
November 12, 2014 Right call

  Many financial institutions no longer want to harass random people over the phone – people whose numbers they’ve picked off a vast database of names. Instead, they want to refocus their energy and spending on talking to the “right customer” – the person who is in the market for their products and can meet […]