The creative communications festival hosted by the Middle East Public Relations Association (MEPRA) returns to the UAE, after a successful debut the previous year. The festival aims to focus on the evolution of modern public relations, building connections through content and tapping into the minds of content creators to unleash the undiscovered realm of creative thinking.
Set to take place on the 19th of this month at The Fridge Warehouse, the event will deliver inspiring debates on engaging topics and showcase globally recognized campaigns by some of the most renowned creative minds.
Lisa Welsh, Vice-Chair of MEPRA and Managing Director at Hill+Knowlton Strategies, MENA said: “REMAP focuses on the importance of being creatively brave in a communications world that is ever-evolving. It aims to challenge the norm, inspire communicators to think differently and be bold in shaping the work we do in the Middle East. This is an exciting time for the region as we are witnessing some phenomenal campaigns being delivered. Being creatively brave means knowing how to execute bold ideas in a way that delivers business impact and sets the bar for our industry.”
This year’s edition includes a wide array of speakers such as James Lamon, Head of Content at Buzzfeed UK, Sheikha Al Maskari, Chief Innovation Officer at the UAE Space Agency, Diana Baddar, Head of Partnerships for YouTube MENA & Turkey, Jon Bramley, Vice President of Communications for EXPO 2020, etc.
The REMAP Festival and 2019 MEPRA Awards is supported by corporate and agency partners including, APCO Worldwide, Etihad Aviation Group, Canadian University Dubai, CARMA, Four Communications Group, Hanover Middle East, Hill+Knowlton Strategies, LexisNexis, Mastercard, Mubadala Investment Company and YouGov MENA.