BREAKING: Careem goes on pitch

The Middle East’s ride-hailing app Careem is believed to be on pitch according to industry insiders.

More than eight creative agencies including TBWA/RAAD, J. Walter Thompson and Leo Burnett are said to be participating in the pitch.

None of the agencies have replied to Communicate‘s request for an official comment yet.

As of now, it is also unconfirmed whether the media account is on pitch.

This story will be updated as we hear more. Stay tuned!