Starcom Middle East wins DTCM account

DTCM has appointed Starcom Middle East to handle the media mandate of Dubai Tourism for the GCC and regional media including social.

Effective April 10, the appointment followed a competitive pitch process.

Alex Saber, Chairman, Publicis Middle East says In a statement, “This is a very prestigious win for us. It is a testimony to our passion and to our new structure that is aligned to deliver only the best to our clients and our partners. Dubai Corporation for Tourism & Commerce Marketing’s plays a vital role in the growth of the UAE economy, and we are delighted to be their strategic media partner, committed to their growth and success.”