Global Web Index report focuses on profiling the Gen Z audience and explains what impacts this generation.
Market research company Global Web Index have released the latest edition of their GlobalWebIndex Generation reports. These reports are designed to examine the digital behaviors of a particular generation – showcasing trends over time as well as analyzing how the audiences. The latest report focuses on profiling the Gen Z audience and how elements such as tech and media, gaming and social media impact this generation.
An overview of Gen Z
Tech, device and entertainment