The 2022 edition of the MENA Effie Thought Leadership featured an exclusive roster of speakers highlighting automation in the age of a post-pandemic era. This year's theme explored new equations in the age of AI.
The digital revolution is greatly impacting the ways we connect and communicate, generating numerous paradoxes along the way: it enhances connections while exacerbating isolation; it bridges gaps but aggravates polarization; it facilitates life while creating new complexities; it erases some boundaries but reflects biases in new ways, and the list goes on... With the rise of ever more sophisticated tech such as AI and machine learning, what do we need to pay attention to, to ensure that negative consequences are avoided or at least contained? Deep Knowledge Group's Vice President for Communications, Baha Hamadi addresses these issues in his keynote session.
