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Search Results for : Vodafone

man
Industry
January 14, 2021
The TikTok Year in Review, Celebrating 2020 Creative Excellence in MENA
Industry
May 14, 2020 Stay Home, Stay Connected

Ramadan is the month of coming together to celebrate. But the current pandemic has forced people to stay apart from one another. Many have resorted to connecting virtually, despite the occasion, to stay connected. Vodafone Egypt and Wunderman Thompson Cairo decided to provide a solution to this predicament by lanching “Stay Home, Stay Connected/Entertained,” a short […]

man
Choueiri Group Deep Dives
OTT vs TV
November 14, 2019
How Starzplay Plays the Long Game
Industry
June 13, 2019 The Notion Of In-Housing

By Mohamed Itani Let’s face it, some of you must have thought of or desired at some stage to manage your media in-house. Well, if you go by the saying “if you want something done right, do it yourself” then you must have actually gone beyond the simple thought of in-housing. Well, it also appears […]

Industry
May 29, 2018 Do creative impressions work?

Sometimes advertisements and brand activities seem so bizarre, you can hardly believe it! Table fans that can take you to the moon. Chocolates that let you travel time. A vertical soccer match high in the air, 10 storeys off the ground to be precise. You think that’s impossible? Lo and Behold. Adidas proves nothing is […]

People
May 30, 2017 Today’s marketing landscape in cartoons by Tom Fishburne

Now popularly known as the Marketoonist, Tom Fishburne started drawing cartoons on the backs of business cases as a student at Harvard Business School. His cartoons have grown by word of mouth to reach over 100,000 marketers every week and have been featured by the Wall Street Journal, Fast Company, and the New York Times. […]

Industry
February 15, 2017 Omobono opens Dubai office

Omobono, a creative and technology agency for global brands, has opened an office in Dubai’s JLT. The agency was set up in 2001 to cater to brands across London, Chicago, Cambridge, Bristol and, since October 2016, Dubai. Last year, it won the title of B2B Marketing Agency of the Year at The Drum Network Award’s and […]

Industry
January 02, 2017 OOX launches mobile ad monitoring, partners with Kijamii in Cairo

Digital ad monitoring company OOX launched “mobile advertising monitoring” as part of its flagship service OOXmonitor last month. Using the advanced monitoring capabilities of next generation robots, the new service is the first of its kind in the region, claims the company in a press statement. “The launch of mobile advertising monitoring in Q4 2016 […]

Industry
July 11, 2016 Do creative impressions work?

Sometimes advertisements and brand activities seem so bizarre, you can hardly believe it! Table fans that can take you to the moon. Chocolates that let you travel time. A vertical soccer match high in the air, 10 storeys off the ground to be precise. You think that’s impossible? Lo and Behold. Adidas proves nothing is […]

Industry
March 06, 2016 Make the call

The year of mobile. Cross-device targeting. Geofencing. Personalized marketing. Identity-based targeting. The small screen revolution. These are just some of the phrases that do the rounds when people talk about mobile – if not digital – advertising. However, there seems to be a certain bubble surrounding mobile advertising in the MENA region, where smartphone penetration […]

Industry
October 12, 2015 Middle East’s most viral ads

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around the globe since 2006 that measures the share of voice and campaign effectiveness. Owned and operated by video ad tech company Unruly, the chart tracks and ranks the most popular videos […]

Industry
October 04, 2015 Middle East’s most viral ads

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around the globe since 2006 that measures the share of voice and campaign effectiveness. Owned and operated by video ad tech company Unruly, the chart tracks and ranks the most popular videos […]

Industry
September 27, 2015 Middle East’s most viral ads

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around the globe since 2006 that measures share of voice and campaign effectiveness. Owned and operated by video ad tech company Unruly, tracks and ranks the most popular videos on the web, across […]

Industry
September 20, 2015 Middle East’s most viral ads

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around the globe since 2006 that measures share of voice and campaign effectiveness. Owned and operated by video ad tech company Unruly, tracks and ranks the most popular videos on the web, […]

Industry
September 13, 2015 Middle East’s most viral ads

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around the globe since 2006 that measures share of voice and campaign effectiveness. Owned and operated by video ad tech company Unruly, tracks and ranks the most popular videos on the web, […]

Industry
September 06, 2015 Middle East’s most viral ads

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around the globe since 2006 that measures share of voice and campaign effectiveness. Owned and operated by video ad tech company Unruly, tracks and ranks the most popular videos on the web, […]

Industry
September 01, 2015 Middle East’s most viral ads

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around the globe since 2006 that measures share of voice and campaign effectiveness. Owned and operated by video ad tech company Unruly, tracks and ranks the most popular videos on the web, across […]

Industry
July 22, 2015 Middle East’s most viral ads

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around the globe since 2006 that measures share of voice and campaign effectiveness. Owned and operated by video ad tech company Unruly, it tracks and ranks the most popular videos on the […]

Industry
July 12, 2015 Middle East’s most viral ads

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around the globe since 2006 that measures share of voice and campaign effectiveness. Owned and operated by video ad tech company Unruly, it tracks and ranks the most popular videos on the […]

Industry
July 05, 2015 Middle East’s most viral ads

Communicate’s Middle East Ads Chart is devised using data compiled by the Unruly Viral Video Chart: a comprehensive source for video sharing data around the globe since 2006 that measures share of voice and campaign effectiveness. Owned and operated by video ad tech company Unruly, it tracks and ranks the most popular videos on the […]

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